4ALL.Live: Real-Time Captions, Translation & ASL
This affordable solution for the live event industry enables turnkey accessible live events as an inclusive practice. With technology that seamlessly integrates into existing AV workflows and a simple web-based end user interface available on any connected device, deliver barrier-free brand experiences for all, so everyone can belong in the moments that you create.
Project:
Brand & Identity Creation
Client:
The 4ALL Company
Role:
Associate Creative Director & Lead Designer
Overview:
Led the end-to-end development of The 4ALL Company’s brand identity, collaborating closely with clients and key stakeholders to translate vision and values into a cohesive visual system ahead of launch.
Key Contributions:
Directed brand identity from ideation through final execution, ensuring alignment across all touchpoints in collaboration with the CEO
Designed the core visual identity, including logo system, color palette, typography, and comprehensive brand guidelines
Created custom illustrations that brought the brand to life through expressive visual storytelling
Developed digital assets for web, presentations, and marketing across multiple platforms
Designed the first iteration of the website and mobile app, translating the logo, color palette, and brand system into functional digital experiences, in close collaboration with stakeholders and executive leadership to align vision and usability
Partnered with stakeholders throughout the process to refine concepts, iterate designs, and ensure launch readiness
